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Privacy and Security

When you provide Yes To, Inc. ("Yes To", "we" or "us") with information through and (the "Sites"), we respect your privacy. It is important for you to understand what information we collect about you during your visit and what we do with that information.

Please note that this Privacy Policy governs only information provided by the Sites. It does not govern any other information or communications that may reference Yes To, e.g., communications from retailers.

This Privacy Policy is designed to tell you about our practices regarding collection, use and disclosure of information that you may provide via these Sites. Please be sure to read this entire Privacy Policy before using or submitting information to these Sites.


While maintaining our commitment to your privacy, we do collect personally and non-personally identifiable information about you. A detailed description of the types of information collected is outlined below.

Personally identifiable information includes your name, shipping address, billing address, email address, birthdate and credit card information. We collect this information during the online checkout and email newsletter registration processes so that we can properly fulfill your orders and requests.

Non-personally identifiable information includes your browser type, domain name, IP address and how you maneuvered through the Sites and may include your use of third-party websites. We collect this information so that we can identify general shopping and navigation patterns so we might better understand how to improve your experience with us.


We do not collect personally identifiable information about you, except when you provide it to us. For example, if you decide to complete a user registration form or online survey, you may be asked to provide certain information such as your contact information (name, email address, mailing address and telephone number), age group, gender and product concerns and the brands and products you use. If you decide to place an order, we will also need to know your delivery and billing address, phone number, credit card number and expiration date. To protect your personal information, users registering at the Sites may also be required to enter a user name/email address and password.

We contract with a third party partner (currently, Datapak Services Corporation) to provide online order selection and fulfillment services for Yes To products ("Fulfillment Partner"). All orders for products through these websites will be fulfilled by and through our Fulfillment Partner. By making a purchase through our website, you permit our Fulfillment Partner to provide us with your personally identifiable information after you complete your order.

If you would prefer that we not collect any personally identifiable information from you, please do not provide us with any such information. You will be informed what information is required and what information is optional.

When you submit your personally identifiable information on the Sites, you are giving your consent to the collection, use and disclosure of your personal information as set forth in this Privacy Policy.


As you navigate through these Sites, certain anonymous information can be passively collected (that is, gathered without your actively providing the information) using various technologies, such as cookies, Internet tags or web beacons and navigational data collection (log files, server logs, clickstream). Your Internet browser automatically transmits to these Sites some of this anonymous information, such as the URL of the website you just came from and the Internet Protocol (IP) address and the browser version your computer is currently using. These Sites may also collect anonymous information from your computer through cookies and Internet tags or web beacons. You may set your browser to notify you when a cookie is sent or to refuse cookies altogether, but certain features of these Sites might not work without cookies.

These Sites may use and combine such passively collected anonymous information to provide better service to Site visitors, customize the Sites based on your preferences, trigger relevant advertising, compile and analyze statistics and trends and otherwise administer and improve the Sites for your use. Such information is not combined with personally identifiable information collected elsewhere on the Sites unless you have consented.

A "cookie" is a bit of information that a website sends to your Web browser that helps the Sites remember information about you and your preferences.

"Session" cookies are temporary bits of information that are used to improve navigation, block visitors from providing information where inappropriate (the Sites "remembers" previous entries of age or country of origin that were outside the specified parameters and blocks subsequent changes) and collect aggregate statistical information on the Sites. They are erased once you exit your Web browser or otherwise turn off your computer.

"Persistent" cookies are more permanent bits of information that are placed on the hard drive of your computer and stay there unless you delete the cookie. Persistent cookies store information on your computer for a number of purposes, such as retrieving certain information you have previously provided (such as passwords), helping to determine what areas of the website visitors find most valuable and customizing the website based on your preferences on an ongoing basis. Persistent cookies placed by these Sites on your computer may hold personally identifiable information, but only if you have registered or have otherwise consented to the retention of personally identifiable information you have provided at the Sites. Otherwise, our Sites' server only knows that an unidentified visitor with your cookie has returned to the Sites.

In addition, we may allow third parties, including business partners and ad networks, to place or recognize a unique persistent cookie on your browser when you visit our Sites to collect data about your use of our Sites, as well as your use of third-party websites, to determine what content is most relevant to you, and to enable the third parties to report back to us on the value delivered by their services. We do not control these companies’ use of cookies. Please visit the privacy policies of those third parties, including BazaarVoice, to learn more about how they collect and use data and how you may opt out of such collection and use, if applicable.

You can set your browser to accept all cookies, to reject all cookies, or to notify you whenever a cookie is offered so that you can decide each time whether to accept it. To learn more about cookies and how to specify your preferences, please search for "cookie" in the "Help" portion of your browser.

The Sites may use Internet Protocol (IP) addresses. An IP address is a number assigned to your computer by your Internet service provider so you can access the Internet and is generally considered to be non-personally identifiable information, because in most cases an IP address is dynamic (changing each time you connect to the Internet), rather than static (unique to a particular user's computer). The IP address can be used to diagnose problems with a server, report aggregate information, determine the fastest route for your computer to use in connecting to Sites and administer and improve the Sites.

"Internet tags" (also known as single-pixel GIFs, clear GIFs, invisible GIFs and 1-by-1 GIFs) are smaller than cookies and tell the website server information such as the IP address and browser type related to the visitor's computer. Tags may be placed both on online advertisements that bring people to the Sites and on different pages of the Sites. Such tags indicate how many times a page is opened and which information is consulted.

"Navigational data" (log files, server logs and clickstream data) are used for system management, to improve the content of the Sites, market research purposes and to communicate information to visitors.


We encourage you to read this Privacy Policy before using the Sites, and not to use the Sites if you disagree with any part of this Privacy Policy. By using these Sites, you agree to the all terms of this Privacy Policy. Whenever you submit information via these Sites, you consent to the collection, use and disclosure of that information in accordance with this Privacy Policy.


The security of your personal information is important to us. When you enter sensitive information (such as credit card number) on our registration or order forms, we encrypt that information using secure socket layer technology (SSL).

We implement various security measures in accordance with industry standards to protect the security of your personal information. These Sites takes reasonable steps to protect personally identifiable information as you transmit it to our Sites and to protect such information from loss, misuse and unauthorized access, disclosure, alteration, or destruction. You should always keep in mind that no Internet transmission is ever completely secure or error-free. Therefore, while we strive to use commercially acceptable means to protect your personal information, we cannot guarantee its absolute security.


This Policy applies solely to our online information-gathering and dissemination practices in connection with the Sites, and does not apply to any of our practices conducted offline, with the following exception. We may merge information collected about you through offline means with information that is stored in our databases along with information gathered online. Any such merged information, however, will not be disclosed to others except as permitted by this Privacy Policy.


We take special steps to safeguard the privacy of children. These Sites are not intended for children under the age of 13. We will not knowingly collect personally identifiable information via these Sites from visitors in this age group. We encourage parents to talk to their children about their use of the Internet and the information they disclose to websites.


Except as otherwise stated, we may use information collected via these Sites to improve the content of our Sites, to customize the Sites to your preferences, to communicate information to you (if you have requested it), to fulfill your orders with our Fulfillment Partner, for our marketing and research purposes and for any other purpose specified. In addition, we may make full use of all information acquired through these Sites that is not in personally identifiable form.

We do not sell, trade, or rent your email or phone number to anyone. We use outside shipping companies to ship orders (FedEx, APX, USPS, or UPS) and a credit card processing company to bill users for goods and services. These companies may receive personally identifiable information to help us process your order. With the exception of our Fulfillment Partner, these companies will not retain share, store or use personally identifiable information for any secondary purposes. Your personal data will be stored on file with our Fulfillment Partner for as long as your account is active. We may disclose personally identifiable information you provide via these Sites to third parties that are not associated with Yes To, but only:

  • to contractors we use to support our business (such as fulfillment services, technical support, data storage and retrieval, delivery services and financial institutions), in which case we will require such third parties to agree to treat it in accordance with this Privacy Policy and use it for the same purposes;
  • in connection with the sale, assignment, or other transfer of the business of these Sites to which the information relates, in which case we will require any such buyer to agree to treat it in accordance with this Privacy Policy and use it for the same purposes; or
  • to respond to law enforcement requests or where required by applicable laws, court orders, or government regulations.

The collection, use and disclosure of information contemplated in this Privacy Policy may involve a transfer of the information to jurisdictions located outside your country of residence that may not have equivalent laws and rules regarding personally identifiable information. In these cases, you will be asked to consent to such transfers and disclosures in accordance with this Privacy Policy.


To keep personally identifiable information that you provide via these Sites accurate, current and complete, please contact us as specified below and we will take appropriate steps to update or correct such information in our possession, or to delete your information from our contact list.


These Sites may contain links or references to other websites to which this Privacy Policy does not apply. The provision of such links is for your convenience and does not signify our endorsement of such web sites or location or its contents. Please be aware that we are not responsible for the privacy practices of other websites. This Privacy Policy applies only to the information we collect on the Sites and does not apply to any outside web sites. We encourage you to read the Privacy Policy of every website you visit.


You may at any time opt out of receiving further emails or electronic communications from Yes To (except for security breach notices required by state law) by following the instructions (if so provided) in the last received email or electronic communication (e.g., such email or communication may contain an "unsubscribe" link for you to click on), or by emailing us at


If users have any questions or suggestions regarding this Privacy Policy or our privacy practices, please contact


Please note that we may revise this Privacy Policy from time to time. You should bookmark and periodically review this page to ensure that you are familiar with the most current version of this Privacy Policy. You can determine when this Policy was last revised by checking the "Last Revised" legend at the bottom of the Privacy Policy. Use of the Sites following such changes constitutes your acceptance of the revised Privacy Policy then in effect.

This Privacy Policy is the sole authorized statement of Yes To's practices concerning the collection, use and protection of personal information through these Sites. Any summaries of this Privacy Policy generated by third party software or otherwise (for example, in connection with the "Platform for Privacy Preferences" or "P3P") shall have no legal effect, are in no way binding upon Yes To, and neither supersede nor modify this Privacy Policy.

This Privacy Policy was last updated on February 2014.

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